Mar 14, 2025  
2021-2022 College of Liberal Arts 
    
2021-2022 College of Liberal Arts
Add to Portfolio (opens a new window)

BST 355 - Sports Marketing

4 credits
Focuses on marketing problems specific to the sports industry.  Topics may include business strategy and competitive forces in sports, fan psychology, market research, technology, and ethical considerations. Prerequisite BST 205   



Add to Portfolio (opens a new window)