Apr 18, 2024  
2020-2021 College of Liberal Arts (Admitted Fall 2020/Spring 2021) 
    
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2020-2021 College of Liberal Arts (Admitted Fall 2020/Spring 2021) [ARCHIVED CATALOG]

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BST 353 - International Marketing

4 credits
International marketing is concerned with methods to enter markets across national borders. Problems of language, culture and general market context are discussed as well as solutions such as joint ventures and other types of collaboration between organizations across borders. Prerequisite BST 205  


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