Mar 28, 2024  
2020-2021 College of Liberal Arts (Admitted Fall 2020/Spring 2021) 
    
2020-2021 College of Liberal Arts (Admitted Fall 2020/Spring 2021) [ARCHIVED CATALOG]

Add to Portfolio (opens a new window)

BST 355 - Sports Marketing

4 credits
Sports Marketing focuses on marketing problems specific to the sports industry.  Topics include business strategy and competitive forces in sports, fan psychology, market research, technology, and ethical considerations. Prerequisite BST 205   



Add to Portfolio (opens a new window)