Apr 19, 2024  
2018-2019 College of Liberal Arts (Admitted Fall 2018/Spring 2019) 
    
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2018-2019 College of Liberal Arts (Admitted Fall 2018/Spring 2019) [ARCHIVED CATALOG]

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ENGH 342 - Theory and Practice of Media Communication

4 credits
This course will introduce students to the forms, limitations and potentials of writing and content for various media. Topics include: news, feature, and opinion writing for print and online media outlets; an introduction to social media and blogging; public relations writing and web content; ad copy and copywriting; and a basic introduction to radio and television scripting. The course will also introduce students to Associated Press style and basic media/news ethics. Prerequisite: ENGH 150   Prerequisite: ENGH 150  


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